An opportunity in marriage services sector

Future Group (owner of Pantaloon, Big Bazaar, Food Bazaar etc) recently announced to enter in marriage services sector. This is indeed an untapped sector which may provide attractive returns. During the preparation of marriage, people can be seen running from one destination to another searching for the required goods, clothing, jewelery etc. If all the basic stuff can be provided at a single store then the people would be able to prevent the hassles of shopping.

However the biggest challenge would be to provide customized jewelery and clothing. Traditionally, people are very particular about jewelery and clothing, and at times they especially order the required things. This is especially true for metros and tier-I cities where Future Group has a large presence. Customization requirements may be less for smaller town people but Future group has a limited presence in tier-II and tier-III cities.

The planning of Future Group is still unclear however their announcement has unleashed an opportunity and we can see other retail stores buying the concept soon.